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Let’s say you’re throwing a fabulous party at your house. It took you countless hours to plan, decorate, and prepare. But there’s one problem: nobody knows about your amazing party!

How can you fix this? Then ask your friends to tell their friends too. In the world of websites, this is similar to what backlinks are all about.

Backlinks are like virtual invitations that websites send each other, inviting visitors to check them out. They are simply links from one website to another. These links serve as pathways, connecting different websites and directing traffic from one place to another.

Backlinks can be thought of as people recommending your content to their friends.

So, evidently content plays a BIG role in backlinks.

Now, let us ask you a question. Do you know the types of content that attract backlinks?

Listed below are 5 content types that will help you earn backlinks.

In a variety of industries, you can use them.

Table Of Content

Are you eagerly waiting to discover the types of content that are immensely helpful in attracting backlinks? Here is the list of content formats you must pay attention to:

1. Data-Backed Topics

Data-Backed Topics

Most people won’t tell you this secret, but data-driven blogs and articles generate more backlinks.

Have you come across the following articles on the web :

“100 SEO statistics in 2023.”

“10 Figures about digital marketing future.”

Have you ever come across such topics? If yes, then you already know what data-backed topics are.

If you write on these topics, people will automatically link to you. We have seen our clients getting backlinks from government websites.

The topics are evergreen, so don’t worry! They’re important to you in 2023; they’ll be essential to you in 2050.

Make sure you do extensive research before creating these types of content. There is no point in sharing random facts. The key is to demonstrate your credibility.

Your website will typically get a lot of engagement from data-driven articles. This will include social shares and engagements (comments, likes, etc.).

2. Create Infographics That Will Attract Links

Create Infographics That Will Attract Links

If you’re wondering about more different types of content, then an infographic is the way to go!

Imagine you discover a cool internet image that instantly grabs your attention. It’s not just any image, though—it’s an infographic!

You can break complex stuff down into bite-sized, easy-to-understand infographics.

And guess what? They’re incredibly shareable because they’re visually appealing and packed with information.

Here’s the exciting part: you don’t need a fancy degree in graphic design to whip up your infographics.

Nope, not at all! Thanks to some amazing platforms, you can get your hands on high-quality templates that do all the hard work for you.

These templates are like the secret sauce that adds that professional touch to your infographics without you having to sweat it out.

Infographics are your best friends for showcasing interesting statistics, explaining complicated processes, or just jazzing your content. Information is digestible and visually pleasing to them.

By creating eye-catching infographics with user-friendly platforms, you automatically attract links. In turn, you earn backlinks.

3. Produce High-Quality Guest Posts

Produce High-Quality Guest Posts

Among different types of content that garners backlinks, guest posting is the ultimate winner. Guest posting is writing for fellow sites and getting a link to your content. Let’s understand this with an example.

Imagine you’ve reached out to a website that produces blogs on meditation. They agreed to accept your guest content.

Now you’ve written a thorough guide on the benefits of meditation. There is a combination of scientific studies, anecdotes, and practical information in this guest article on practicing mindfulness.

The publisher is impressed! They can’t help but link back to your article as a valuable resource for their readers. Boom! You’ve earned a natural backlink, my friend.

Quality content provides an opportunity for others to reference and cite your work. It showcases your authority, expertise, and dedication to delivering top-notch information.

When you write such content, you introduce yourself to a new audience.

Backlinks come your way when people find your content and spread the word.


While You Do Outreach For Your Guest Post, Make Sure You Do The Following:

  • Ensure the site is relevant to your niche, and determine if it has the same niche as yours.
  • Look for their metrics: DA, DR, traffic, and spam score. 

4. Informative Videos (Providing High Value)

Informative Videos (Providing High Value)

Lights, camera, backlinks!

Video content is like a blockbuster movie that captivates audiences and leaves them craving more when earning those links.

You see, videos have a unique power to engage and connect with viewers on a deeper level. They bring information to life, making complex concepts easily digestible and memorable.

Let’s say you’ve created an awe-inspiring video that showcases the wonders of sustainable gardening. You’ve beautifully explained eco-friendly practices, shared practical tips, and even included stunning visuals of flourishing green gardens.

Now, imagine an influential gardening blog stumbling upon your video gem. They’re amazed! They recognize the value you’ve created and can’t resist linking to your video as a valuable resource for their readers. You’ve earned a natural backlink, my friend.

But it doesn’t stop there. Videos have this innate quality of going viral. When people find an informative, entertaining, or downright inspiring video, they share it with their friends, family, and social media followers.

It becomes a conversation starter, a topic of discussion, and a source of inspiration. Each share and mention brings you closer to more backlinks, spreading your video’s reach like wildfire.

5. Whitepapers


Let us unveil five ways these influential documents can help your quest for backlink glory.

1. Expertise In Display

People pay attention when you provide valuable insights backed by research and data. It makes you look more trustworthy, and they’re more likely to link to your whitepaper. You become the authority in your field, earning backlinks like badges of honor.

2. Shareable Knowledge Bank

People can’t help but share whitepapers. They’re like a vault filled with valuable info. People who find your whitepaper useful can link to it from their blogs, websites, or social media platforms. It’s a win-win situation since you get backlinks, and their audience gets quality content.

3. Collaborative Connections

Collaborating with other experts, businesses, or organizations in your industry to create a whitepaper is like forming a superhero alliance. You’ll get backlinks from multiple sources since each collaborator brings their own audience and network.

4. Thought Leadership Amplification

If you present groundbreaking research, innovative ideas, or fresh perspectives in your whitepaper, you position yourself as a thought leader in your industry. References to your whitepaper and backlinks will more likely be provided by journals, other industry players, or influencers searching for insights.

5. A Magnet For Media Attention

There’s no denying whitepapers are irresistible to the media because they’re always searching for authoritative sources. Your whitepaper will get front-page exposure and floods of backlinks if it catches their attention.

Are You Ready To Write Stellar Content?

When it comes to earning backlinks, content is the ultimate thing. How to write content that earns backlinks?

Links will come your way when you offer unique insights and steer clear of generic ideas.

However, there is a catch!

The task of creating niche content within a deadline seems challenging.

This is where you need content writing services. Here agencies like us (BloggerOutreach) come into the picture.

Our in-house content experts work continuously in 24-hour shifts delivering high-quality content round-the-clock.

They write 100% original SEO-friendly articles that naturally attract backlinks.

Having been in this business for a long time, we know what types of content work best for your business. Regarding web content, you should always aim to develop long-form content with a minimum of 1000 words. And then divide it into different forms like awareness pieces, listicles, reviews, comparisons, and more.

Our ability to generate compelling content that drives sales and boosts business revenue sets us apart as a top-notch content-writing company. Our content also performs exceptionally well in search engines.

Why Choose Our Content Writing Services?

  • Fastest turnaround time within the industry. Within 24 hours, we can deliver a 2000-word content piece.
  • We offer different types of content in digital marketing, such as product reviews, link-building articles, comparison articles, etc.
  • When it comes to SEO-friendly articles, our writers are trained to use keywords in the title, meta description, and H1 and H2 tags.
  • We ensure that you get content that is both search engine-friendly and user-friendly.
  • Well-researched content educates your readers.
  • We offer a competitive price, undoubtedly the best in the industry.

Sounds fascinating?

Talk to our experts if you want to skyrocket your business with amazing content!

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Tuhin Das-image

Being in the content writing landscape for 4+ years, Tuhin likes to go deep into the minds of his readers through his writing. He loves sharing content related to SEO, digital marketing, content writing, copywriting, Education, and lifestyle. Besides his inherent inclination towards creating content, he is also a sports enthusiast and travel freak.