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DuckDuckGo vs Google which one should you go for this year? Google has evolved into the most popular search engine, with users relying on it in nearly every situation. Google is one of the most powerful corporations on the planet. Despite the fact that they have grown into many aspects of our life, their search engine remains their most well-known feature. Google collects a massive quantity of data on our internet activities in order to keep its services free. This information is used to offer us ads that are tailored to our interests.

However, rivals will always be fighting for search market share. Some of these other search engines are worthwhile to use, particularly those that do not match Google’s model. One of Google’s most powerful competitors is DuckDuckGo. This is especially true for consumers who consider privacy to be a key factor in determining which search engine is right for them.

DuckDuckGo, like Google, is a search engine that prioritizes privacy and protecting your personal information. Google has been under fire in recent years for exposing user data. DuckDuckGo, on the other hand, has a lot more to offer searchers than just improved privacy safeguards. In this post, we’ll examine the advantages and disadvantages of the two search engines.

What Is DuckDuckGo?

“The search engine that doesn’t track you,” according to DuckDuckGo. Most search engines capture and retain information about your searches, with Google even connecting that information to your account. The information collected is used to customize your search results and display targeted advertisements to you. DuckDuckGo (DDG), on the other hand, does not monitor you and does not customize your search results.

DuckDuckGo is a search engine that promises never to retain personal information about its users. It was launched in 2008. As a result, all queries conducted through the search engine are always anonymous. And, with common people’s rising worries about user privacy, it’s clear that between DuckDuckGo vs Google, the former is doing something right.

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Who Owns DuckDuckGo?

Who Owns DuckDuckGo

Gabriel Weinberg, the founder, and CEO of DuckDuckGo founded the company in 2008. Weinberg owns and operates DuckDuckGo Inc., which is a privately held corporation. The firm now employs over 116 people who are working behind the scenes to keep DuckDuckGo developing. When it comes to privacy, it’s important to know a little something about the individuals who manage the businesses you entrust with your data.

Gabriel Weinberg created the Names Database, one of the first-wave social networks, before founding DDG. In 2006, he sold the company for roughly $10 million. The funds were utilized to self-fund DDG’s development throughout the company’s early years. Weinberg went on to co-author Traction, a book about how to develop a business.

Can DuckDuckGo Be Trusted?

Can DuckDuckGo Be Trusted?

Many technological corporations have proven in recent years that they cannot be trusted with your data. Many data breaches have put you in danger, beginning from the Facebook app selling your data to corrupt third parties and to Spotify changing the passwords of over three hundred thousand compromised profiles. There are numerous ways to defend oneself from a data breach, luckily.

As a result, it’s only logical to wonder why you should trust DuckDuckGo. The company’s laudable business strategy and the founder’s privacy-focused background are fantastic beginning points, but there are lots of other reasons to trust DDG. These facts should reassure you if you’ve been wondering if between DuckDuckGo vs Google, DDGis safer.

1. Privacy Policy

Their Privacy Policy is also reassuring to read since it provides clarity on the limited amount of information they do gather.

The most important takeaways are that they do not keep IP addresses or unique User-Agent identification and that they would only use a cookie to save site preferences.

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2. Open-Source

DDG has made parts of its software open source in addition to employing free and open-source software (FOSS). On DuckDuckGo’s GitHub website, you may find many of the site’s designs, browser extensions, whitelists, and fast answers.

Although the principal search engine is proprietary, most other elements of the site have been open-sourced, allowing anybody with the desire to look at the code to do so.

3. Donations To Privacy

Is DuckDuckGo Safer Than Google?

DDG, like many other businesses, gives a percentage of its profits to charitable organizations. They handpick groups who share their “goal of increasing the bar for internet trust.”

Each year, DuckDuckGo chooses a new set of charities, even soliciting nominations on Reddit. They’ve given $2.65 million to their selected charities thus far. Each gift they’ve given is listed on their website’s Donations page, which is organized by year.

4. Beyond Search

DuckDuckGo went beyond search in January 2018, offering a set of tools to help you preserve your online anonymity. They updated their mobile applications and browser extensions to incorporate tracking protection, encryption, and easy access to their private search. 

The update also included a Site Data Grade assessment system that ranges from A to F, allowing you to determine how well a site protects your privacy. Many of the features in the browser extension and mobile applications are aimed at preventing tracking and safeguarding your privacy. DuckDuckGo’s privacy applications, in other words, seek to keep you secure online.

Is DuckDuckGo Safer Than Google?

advantages and disadvantages of duckduckgo and google

Here are the advantages and disadvantages of DuckDuckGo and Google. You can check below:

Advantages Of DuckDuckGo

  • DuckDuckGo was built from the bottom up to be a privacy-conscious environment that does not retain IP addresses or user information.
  • You have the option of searching directly on the DuckDuckGo website or using DuckDuckGo for the Chrome plugin.
  • There are no customized advertisements or search results included. This produces a search experience that is significantly different from Google’s and far less “Big Brother”-like. 

Disadvantages Of DuckDuckGo

  • DuckDuckGo still relies on advertising to make money, so you’ll see advertisements in your searches. The distinction is that the advertisements aren’t tailored to each particular user.
  • DuckDuckGo does not include any anti-virus, anti-malware, anti-ransomware, or anti-malware protection.

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Advantages Of Google

  • Google is the most popular search engine for a reason. Some people might still prefer Google’s search results over DuckDuckGo’s.
  • By launching ‘incognito’ browsers, Google Chrome may be made even more private.
  • Other privacy-enhancing improvements include the ability to adjust encryption options in Chrome’s settings to change how data is gathered or to choose which web services it utilizes. 

Disadvantages Of Google

  • Google’s default settings allow third parties to store, track and sell personal user data.
  • Data from your private emails can be retrieved.
  • Google Chrome, like DuckDuckGo, is still vulnerable to viruses and spyware.

Why Should I Use DuckDuckGo Instead Of Google?

Why Should I Use DuckDuckGo Instead Of Google?

The battle of DuckDuckGo vs Google does not end here. Here are some reasons why you should use DuckDuckGo instead of Google, and why many people choose to use the DuckDuckGo browser as their primary search engine:

1. No Tracking

Many individuals are unaware that their online activities, such as search history, are recorded, packaged, and sold to marketers. Behavioral advertising is the term for this technique.

This is why you frequently encounter Google adverts for topics you’ve searched for or even said aloud. Google will create customized advertising for you in order to maximize your profits.

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2. !Bangs Feature

DuckDuckGo offers a unique feature that allows you to search the web without using their search engine. Bangs is the name of this feature. Essentially, you type the “!” punctuation mark followed by the URL of the site you wish to search. For example, if you want to rapidly search Wikipedia, put “!w duckduckgo” into the URL bar. 

This eliminates the need to go via DuckDuckGo to find a Wikipedia page. Every website has its own unique shorthand, such as !tw for Twitter,!a for Amazon, and even !g for Google. There are 13,000 distinct bangs in Bang Shortcuts. This tool allows you to surf the web in a matter of seconds. 

3. Unbiased Outputs

Whether you’re looking for meals or conducting the study, Google will offer you skewed results. This implies they can keep some information hidden from specific people. As a result, you may not always obtain the top results, only those that are based on your profiles. 

The same is true of your political beliefs, with Google displaying specific websites based on your region and political beliefs. A filter bubble is a term for this occurrence. DuckDuckGo does not place its users in a filter bubble and instead provides you with impartial results.

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4. Minimal Advertisements

Minimal Advertisements

Although we all dislike advertisements, they are important for search engines to earn money. With a billion-dollar corporation like Google, they can diversify their revenue streams. As a result, you’d expect them to run lesser advertising. 

On the contrary, it’s the other way around. Not only does Google have a lot of advertising, but it also has ones that follow you. DuckDuckGo features a small number of adverts, all of which are non-tracking. This one is also one of the best comparisons of Duckduckgo vs google.

5. Personal Info Control

Many individuals seek medical advice from search engines. Some people are sensitive about this topic, and they would not welcome personal information being revealed. Google, for example, might use your search to target you with specific drugs linked to what you were looking for. 

DuckDuckGo opposes this. They even demonstrate their opposition to this by contributing money to groups that work to improve the internet for everyone.

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6. Privacy


With the advancement of technology, the concept of privacy seemed to have vanished in a world of telephones and cameras. People are most susceptible on the internet, where we enter our credit card information while making an online purchase or save our passwords on our laptops. 

Everything is now accessible via the internet: bank accounts, work, personal information, and so on. The entire idea of DuckDuckGo is to provide a safer and more secure browser that safeguards customers from large corporations trying to steal and sell their personal information. DuckDuckGo is superior in this regard since it strives to keep its users secure.

7. No Ecosystem

Over the years, Google has acquired a large number of businesses. As a result, they frequently promote their own websites as top results. For example, instead of Yelp, they have Google Places and Google Products instead of Amazon. Google is essentially attempting to conquer the globe and will display its items first, regardless of whether or not others rank higher.

In this way, they’ve created an ecology in which they recycle their own sites throughout the web more than sites with better rankings. Some argue that you should avoid investing in the Google ecosystem. As we are reading about DuckDuckGo vs Google, DuckDuckGo isn’t interested in creating an ecosystem. Their objective is to put the user and their requirements first.  

Which Is Better Google Or DuckDuckGo?

By providing you with a customized search, Google became the dominating force in search. They created really helpful applications and services that collected even more of our data in order to optimize your search results even more. However, following many recent privacy incidents, we are becoming more careful with our data. 

DuckDuckGo demonstrates that user privacy and utility do not have to be mutually incompatible. Is DuckDuckGo the clear winner in the DuckDuckGo vs Google battle? DuckDuckGo caters to privacy-conscious users, yet it isn’t a niche offering. There are a number of handy features, as well as certain search techniques that aren’t available on Google.

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Shane Brown-image

Shane Brown was born and raised in New York. He is a passionate blogger and chief blogging officer at BloggerOutreach. He is the man behind Search Engine Magazine, a well-known SEO Magazine. Shane specializes in inbound marketing and creative sales copy.