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  • So, what are sponsored links?
  • When to choose the rel=’sponsored tag.
  • Do these links really carry any SEO value?
  • Advantages and disadvantages of sponsored links.
  • What if your sponsored links are pointed toward an internal page?

Table Of Content

Sponsored Links What Are They

Why Do You Need To Understand Sponsored Links?

  • Understand the relevance of sponsored links in SEO.
  • Opt for sponsors aligned with your content and audience.
  • Building meaningful partnerships enhances your site’s credibility.
  • Sponsored links can resemble ads but play a vital role.
  • Align with search engine guidelines to avoid being flagged.
  • Ensure the transparency and authenticity of your sponsored content.
  • Recognize the risks linked with improper link practices.
  • Search engines penalize sites engaging in manipulative link schemes.
  • Sponsored links must adhere to ethical SEO practices to prevent penalties.

Choosing rel=”sponsored” In SEO: When?

  • If a link is a result of a sponsorship arrangement, use rel=”sponsored.”
  • It adds transparency, signalling to search engines that it’s a sponsored link.
  • Anytime money, goods, or services exchange hands for a link, use rel=”sponsored.”
  • This helps search engines identify paid links, promoting fair SEO practices.
  • Affiliate links fall under the rel=”sponsored” category.
  • Whether it’s a direct payment or a commission-based arrangement, use this attribute.

Does Sponsored Link Pass SEO Value?

Does Sponsored Link Pass SEO Value



When The Sponsored Link Points To An Internal Page, What Should You Do?

Conclusion: What To Do While Buying Backlinks?

Tuhin Das-image

Being in the content writing landscape for 4+ years, Tuhin likes to go deep into the minds of his readers through his writing. He loves sharing content related to SEO, digital marketing, content writing, copywriting, Education, and lifestyle. Besides his inherent inclination towards creating content, he is also a sports enthusiast and travel freak.