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Table Of Content

Optimize Your Ecommerce SEO

Optimize Your Ecommerce SEO

Ecommerce SEO Strategies

1. Website Architecture

Website Architecture
  • Use a Free SSL certificate to secure your site.
  • Optimize your site to make it mobile-responsive.
  • Install server caches such as Full Page, Redis, Nginx, and Varnish caches if you are using Magento.
  • Install AMP pages.
  • Install the image optimization plugins on the e-commerce platform.

(i) Site Structure

(ii) Add Breadcrumbs

(iv) Maintain the Right Internal Linking Structure

2. On-Page Ecommerce SEO For Your Store

On-Page Ecommerce SEO For Your Store

(i) Prepare A List Of Keywords

(ii) Optimize Your Ecommerce SEO For Voice

(iii) Improve The Speed Of Your pages

(iv) Create Holiday Landing Pages

(v) Product Page Description

(vi) Create Guides For Your Clients

3. Off-Page Ecommerce SEO

Off-Page Ecommerce SEO

(ii) Stripe Partnerships

(iii) Sponsorships

(iv) Blogger Outreach

(v) Pick The Right Promotion Influencers

Top 5 Ecommerce SEO Strategies By BloggerOutreach 

 1. Harness The Power Of Canonical Tags For Paginated Pages

Harness The Power Of Canonical Tags For Paginated Pages 

 2. Elevate Search Results With Schema Markup

Elevate Search Results With Schema Markup 
  • Product: Clearly define your products with structured data, providing detailed information that search engines can easily comprehend.
  • Breadcrumb List: Implement breadcrumb navigation, offering users a clear path to navigate your site effortlessly.
  • Website: Ensure your overall website structure is well-defined. So, it should allow search engines to understand the hierarchy and relationships between different sections.
  • Organization: Clearly specify the organizational details of your ecommerce venture to establish trust and authority.
  • Offer: Use structured data to showcase special offers or promotions, attracting potential customers with enticing deals.
  • Aggregate Rating and Review: Displaying customer ratings and reviews through schema markup can significantly influence click-through rates and build trust.
  • Image and Video Objects: Enhance the visual appeal of your product listings by incorporating schema markup for images and videos.

 3. Optimize Site Structure And Navigation For Intuitive User Experience

Optimize Site Structure And Navigation For Intuitive User Experience 

 4. Craft Compelling Product Descriptions And Titles With A Formula

Craft Compelling Product Descriptions And Titles With A Formula 
Uncover Long-Tail Keywords With Google Trends 

Conclusion

Mashum Mollah-image
Mashum Mollah
Content Writer

Mashum Mollah is an entrepreneur, founder and CEO at Viacon, a digital marketing agency that drive visibility, engagement, and proven results. He blogs at BloggerOutreach.io.