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Amazon is known for its many customers, and it continues to grow by the day. However, if you are hoping to join or you are an Amazon seller, then you are exposed to so much competition. The amazon market is very competitive, and one where you cannot thrive without any guide. This is where the Amazon Product Research tool really comes in handy.

If you are aiming to be successful on this platform, it is important you make use of some good quality amazon product research tools. However, finding the right tools for this can be somehow challenging. There are cases where you might not know which tools are best for you.

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10 Best Amazon Product Research Tools For Your Business

We have taken it upon ourselves to help you in this regard. We have identified the best amazon product research tools that we feel will be of great help to you. Some of the good quality tools are listed below, take a look at them, and in them, you will find great help.

1. Jungle Scout

Jungle scout

Are you out there and interested in knowing the best on amazon at the moment? Well, if you do, then you need Jungle scout. This is one utility that many people rate as the best amazon product research tools available in the market.

Jungle Scout is the first on the list, and not just that but rightly so. There are so many people who have referred to Jungle spot as the best, like Huffington Post. At some point, Forbes also ranked jungle scout as the best resource for any data-driven product.

You might be wondering what exactly does jungle scout and why it is the best. This tool simply enables the starters to filter the whole database. Doing this helps them to some of the greatest opportunities in niche markets.

Other than that, this is a perfect tool that you can use to track how your competitors are fairing. Knowing how your competitors are doing will help you in making pricing decisions, among other things.

If you are considering this tool, it is important you know that it runs in the cloud. Given this, there is no need for you to download it if you need to use it.

2. AMZ Tracker

AMZ tracker

Keywords research is so important when it comes to search engine optimization. Well, not so many of us know that Amazon is a search engine on its own.  If you did not know, then now you know. People use Amazon on a daily basis when looking for products of their choice.

For this reason, it is very important for you to make sure the amazon products are ranking for the appropriate keywords and the products are of good quality. There are so many good quality amazon product search tools you can use to do this, and one of them AMZ tracker.

This tool simply offers you a keyword tracking report that shows you exactly where your products rank with regards to specific search terms. Other than that, this product also helps you with conversions.

This Amazon product research tool will help you to know exactly why your products are not performing. Having this information will help you so much with marketing to improve sales and conversions.

The good thing with the AMZ tracker is that it will notify you anytime someone tries to hijack your listing. This will help in preventing the other person from gathering essential data on your market.

If you wish to use this Amazon product research tool, you will have the privilege of using it for free for up to 7 days. After this, you will now begin paying for its use on a monthly basis for as long you will use it, but it is a good tool.

3. Feedback Genius by SellerLabs

Feedback Genius

In most cases, people use reviews to pick one product over the other. When products are equal in terms of quantity and price, reviews will guide you to the right product. A product with the best reviews is the one you will consider over the others.

Given this, positive reviews are so important when it comes to online marketing and e-commerce reviews.  Amazon, just like many other sites, gives room for users to post reviews about the products they use on this platform.

It is the nature of these reviews that makes the difference between success and failure when it comes to products. In such a case, an amazon product research tool like Feedback genius is very essential.

What this tool does is that it contacts your clients and asks them to leave a review and, more so, a positive one. This tool allows you some level of Flexibility. If you wish, you can set up filters and triggers which will help you to send emails at the right time.

The tool also comes with a free trial period which does not exceed 30 days. This free trial period gives you an opportunity to send up to 100 emails in a single month.

4. Keyword Inspector

Keyword Inspector

The keyword inspector is rated as one of the best and good quality amazon product research tools available in the market. This tool is not just any other tool, but it is a suite of tools. One of the most popular tools in the suite is the reverse ASIN keyword tool.

The ASIN keyword tool allows you to find all the keywords that ASIN ranks for. It is simply Amazon’s unique ID for any product.

The keyword inspector also comes with an indexation tester. This feature allows you to make sure that people in your target market can easily find your products. On top of that, the same tool also allows you to long-tail keywords, which improves the visibility of your products.

5. Scope


The scope is arguably the best amazon keyword tool in the market. This Amazon product research tool, just like Genius, is offered by Seller labs. This tool enables you to see the highest-ranking keywords for your products. This is very important as it helps you to improve in a bigger way your amazon search rank.

This tool also offers you a price, fee, and sales estimates for any product listing. This option gives you the option to search broadly or filter your search basing on the number of sellers, among other things.

The tool also comes with chrome extensions, which enables you to save your products and keywords to a list. The final and good thing about this tool is that it offers you, profit calculators. This calculator helps you in determining the kind of profit margins you can earn from a product.

6. MerchantWords


This is yet another good-quality keyword tool that helps you in snagging buyers on Amazon.  According to the company, this Amazon product search tool has the largest buyer keyword database. It is reported that Amazon has been tracking amazon keywords since 2012.

This tool also captures keywords from marketplaces. With this keyword, you will be able to access data that you might not get with other keyword tools on amazon. MerchantWords tracks keywords not just in one country but in many countries.

There is so much importance in this since the keywords that rank in one country might not rank in the other. This is the case even in cases where people speak the same language. MerchantWords also uses artificial intelligence, which is very key in sales maximization.

Other than that, the amazon product research tool also offers support services at any time of the day. This means that you can contact them any time you need their help, and they will be able to respond to you.

7. Camalcamelcamel


The name might not look that serious, but this is yet another helpful amazon product research tool. This tool basically tracks the prices and the products of all those products that are listed on Amazon.  This a perfect amazon product research tool that you can use in watching products and more so from your competitors.

In case the prices of your competitors drop, the tool will notify you immediately through an email. The tool also has the ability to provide historical price charts for up to 18 million amazon products.

If you wish, you can also use this tool to check the top price drops in currency with regards to the original price.

The tool is not just for the sellers alone but can also be used by other people as well. For instance, if you are hunting for bargains, this tool will come in handy. The tool will show you those products that have gone down in terms of prices.

Other than that, the tool also shows the biggest discounts by category. To access this tool, you can create a free account using google, Twitter, or if you prefer Facebook login.

8. Informed.co


This is yet another amazon product research tool that is so good and the one you need. The primary purpose of this tool is to help you optimize the prices of the goods you are selling on Amazon. This comes with so much significance.

For instance, if your prices are so low, they may eat so much into your profits. On the other side, if your prices are so high, they could also negatively impact your business. For instance, if your prices are too, they may scare your clients, this way, you may lose your business.

The tool works by taking the analysis of your workday. After that, it does a number of crunching for you then, later on, updates the prices automatically. Doing this is crucial as it frees up much of your work and allows you to focus on important things.

On top of that, this amazon product research tool offers actionable sales data reports. You can use these reports in the optimization of your overall sales strategy. Other than that, you can also use them to look for opportunities that will increase your profits.

9. RepricerExpress


If you are looking for a way of increasing your amazon sales and maximizing your profits, this is the right tool for you. The tool offers automated repricing, which is very essential in this case. If you are looking for an amazon product research tool that will see you sell automatically, this is it.

According to information that was obtained from the company home page, a good number of the users of this tool report high sales. It is estimated that the average gross sales increase by 36 percent while the average buy box goes up 37 percent.

If well used, you could find yourself saving up to 23 hours in just one week alone. With the proper utilization of this tool, you will find yourself marketing your products properly. This way, you will be able to see the impact of the same on your sales.

If you are looking for a way of taking your profits up, then we recommend you use this Amazon product research tool. In addition, you can use this tool to keep an eye on and even match your competitors’ prices.

If you have some competitors that you would like to ignore, this is the tool that will help you to do that. Disregarding some sellers does not necessarily mean that your profits or sales will be affected. If you need international support, this is also the right tool for you. In short, this tool comes with so many benefits.

10. Amazooka


If you are looking for a good quality amazon product research tool that will enhance engagements with your customers, this is it. The tool also comes with an ad tracker that offers you real-time analytics about your campaigns.

The tool also comes with a product manager, which is essential as it helps you to spy on your competitors. Other than that, you can use it to check your reviews and also monitor keywords. If you have a product that you need to launch and looking for something to help you with this, this is the right tool.


If you are looking to succeed in the amazon online business, you need to make use of some good quality amazon product research tools. The amazon product tools listed above are some of the tools that you can use to succeed with business on this site. Consider them keenly, and I’m certain you will make it.

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Shane Brown-image

Shane Brown was born and raised in New York. He is a passionate blogger and chief blogging officer at BloggerOutreach. He is the man behind Search Engine Magazine, a well-known SEO Magazine. Shane specializes in inbound marketing and creative sales copy.