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What Is The Skyscraper Technique?

What Is The Skyscraper Technique
  1. Finding linkable content that has already attracted a lot of backlinks.
  2. Analyzing the areas of improvement and making them even better.
  3. Finally, reaching out to the website owner and pitching them for a backlink.

The Biggest Mistake With Skyscraper Technique

  • Lack personalization.
  • Offer zero value.
  • Mirror what everyone else is doing.

2 Outreach Hacks For Ultimate Success With Skyscraper Technique

Hack 1: The Power Of “Them-First” Approach

The Power Of Them-First Approach

Hack 2: Build Relationships, Not Just Links

Build Relationships, Not Just Links
  1. Genuine Compliment: Start by acknowledging their expertise or a recent achievement. Make it specific and sincere, steering clear of generic praises.
  1. Highlight A Problem: Shed light on an issue they might be facing or something they’re missing out on. Show that you’ve done your homework and genuinely care about their challenges.
  1. Offer A Solution: Be the problem-solver. Offer assistance without expecting anything in return. This builds trust and positions you as a valuable asset.

Relationship-First Email Template – Get Sure Shot Replies

Anatomy Of Relationship-First Email Template

  • Personalized Greeting: Start with a warm and personalized greeting. Use the recipient’s name to create an instant connection.
  • Compliment And Acknowledgment: Express genuine admiration for their achievements. Mention specific details, like their impressive 33,158 visits in 45 days, to show that you’ve done your homework.
  • Identification Of Issues: Politely highlight that you’ve noticed some technical issues on their website. This demonstrates your attention to detail and sets the stage for the value you’re about to offer.
  • Offering Value For Free: Emphasize your willingness to provide valuable tips without any cost. This not only showcases your expertise but also establishes a foundation for reciprocity.
  • Seeking Permission: Respectfully ask if it’s okay to send over your suggestions. This step ensures you are not imposing but genuinely offering assistance.
  • Express Gratitude: Conclude with a thank-you note, expressing appreciation for their time and consideration.
  • Email Signature: Sign off with a professional yet friendly email signature. Include your name, position, and any relevant links.

Bottom Line

Tuhin Das-image

Being in the content writing landscape for 4+ years, Tuhin likes to go deep into the minds of his readers through his writing. He loves sharing content related to SEO, digital marketing, content writing, copywriting, Education, and lifestyle. Besides his inherent inclination towards creating content, he is also a sports enthusiast and travel freak.