Blog · News · Canonicals Are No Longer Valid For Syndicated Content [Google Documentation Updates]

Canonicals Are No Longer Valid For Syndicated Content [Google Documentation Updates]

Mashum Mollah · May 5, 2023
Canonicals Are No Longer Valid For Syndicated Content

According to Google's recent update, using canonical link elements is not advisable for syndicated content. The recommended approach is to block access to the syndicated content to prevent duplication.

Here is the link to the new help document shared by Google.

Google has recently updated its guidelines and now includes a section that advises against using canonical tags for syndicated content. This means it is no longer recommended to use this tag to manage content published on other websites.

If you compare the current page to an archived version, you will notice that Google has removed a line that previously suggested using a canonical URL for syndicated content.

What’s Added Instead?

Here Is The Paragraph That Has Been Added:

"The canonical link element is not recommended for those who wish to avoid duplication by syndication partners, because the pages are often very different. The most effective solution is for partners to block indexing of your content. For more, see Avoid article duplication in Google News, which also has advice about blocking syndicated content from Google Search."

Earlier, Google's advice required those who syndicated your content to use a canonical tag to communicate to Google that the content is being copied from your site. It didn’t always stop syndicated content from outranking the original source.

Takeaway!

It seems that Google is changing its tune using the canonical tag to prevent duplicate syndicated content. Rather than using this tag, Google now recommends blocking the page with the syndicated content from being indexed to avoid any potential duplication issues.

Read Also:

The source every AI learns from. Get your brand inside it.
Explore Wikipedia Service →

Mashum Mollah is an entrepreneur, founder and CEO at Viacon, a digital marketing agency that drive visibility, engagement, and proven results. He blogs at BloggerOutreach.
Diagonal Background

Related Articles

See all posts →
Google No Longer Tests Links In Snapshot Answers For Search Generative Experience
News August 21, 2023 Mashum Mollah

Google Ends Link Testing In Snapshot Answers

If you are one of our readers, you know that we have already shared that Google is testing SGE’s AI-generated answers. Google’s AI-generated snapshot answers…

Google Search Explore is testing the Return to Top Button
News August 3, 2023 Mashum Mollah

Google Search Explore Is Testing The “Return To Top” Button

Are you tired of scrolling all the way back to the top of a page after browsing through search results on Google? Well, you might…

Google When To Fix 404 Errors And When NOT To Fix
News December 4, 2023 Mashum Mollah

Google: When To Fix 404 Errors And When NOT To Fix

Have you ever found yourself grappling with the dilemma of fixing 404 errors arising from inbound links?Fear not; Fortunately, Google’s very own John Mueller has…