It takes a smart strategy to stand out in this cybersecurity landscape. VeePN, a top VPN provider, knew this challenge well.
They aimed to become an authority, boost organic traffic, and enhance keyword rankings.
With that, they partnered with us, and here are the results.
However, how did we accomplish this? Well, let’s break it down.
What Made It Happen?
VeePN is a premium VPN service provider offering robust security features, a global server network, and a commitment to user privacy.
However, their initial challenge lay in overcoming the established dominance of industry giants and gaining the online visibility needed to reach their target audience.
With that, they reached out to BloggerOutreach.
We developed and executed a comprehensive strategy to acquire high-quality backlinks from relevant websites within the cybersecurity niche.
Our Strategy That Exceeded Client’s Expectations
BoggerOutreach implemented a data-driven guest posting strategy specifically tailored to VeePN’s cybersecurity niche and target audience.
Here’s a breakdown of our process:
Identifying Target Websites
We researched and identified high-authority websites within the cybersecurity niche. The focus was on publications with established readerships and strong domain authority relevant to VeePN’s target audience.
These websites included:
- Security news and analysis platforms: Sites focusing on in-depth cybersecurity research, threat intelligence, and industry trends.
- Tech review websites: Platforms publishing reviews and comparisons of VPN services, including features, security protocols, and pricing.
- Privacy-focused blogs: Websites dedicated to online privacy, data protection, and digital rights, aligning with VeePN’s commitment to user privacy.
Content Creation
Our experienced writers from the cybersecurity niche crafted high-quality, informative, and engaging guest posts.
The Content:
- Addressed relevant cybersecurity topics aligned with the target website’s audience and editorial calendar.
- Showcased VeePN’s expertise by offering unique insights, data-driven analysis, and practical solutions to common cybersecurity challenges.
- Maintained a neutral tone while subtly demonstrating VeePN’s value proposition through relevant examples and case studies.
Guest Post Outreach
BoggerOutreach employed a personalized outreach strategy for each target website. This involved:
- Identifying relevant editors and website owners with decision-making authority.
- Crafting compelling outreach emails highlighting the value proposition of the guest post for the target audience and demonstrating its alignment with the website’s content strategy.
- Building relationships with website owners and editors through genuine communication.
Link Acquisition And Monitoring
Upon securing guest posting placements, BoggerOutreach ensured the inclusion of high-quality backlinks to relevant VeePN web pages within the guest posts, focusing on:
- Landing pages showcasing VeePN’s features, pricing, and benefits.
- Informative blog posts demonstrating VeePN’s expertise and thought leadership.
- Case studies and white papers offer valuable insights into the cybersecurity landscape.
Results…
The meticulously executed guest posting campaign delivered exceptional results, exceeding VeePN’s expectations.
- 149% increase in referring domains: From 4,949 to 7,416, indicating a significant improvement in website authority and backlink profile.
- 176% boost in organic traffic: VeePN witnessed a substantial surge in website visitors, translating to a wider audience reach and potential customer base.
- 210% increase in organic traffic value: This metric signifies the growing value of VeePN’s organic traffic, suggesting higher potential for conversions and revenue generation.
- 208% growth in organic pages: The substantial increase in indexed pages indicates improved website crawlability and discoverability in search engines.
- 218% rise in crawled pages: Search engines actively index more of VeePN’s website content, further enhancing visibility.
- 174% boost in organic ranking keywords: This significant improvement reflects VeePN’s website ranking higher for a broader range of relevant keywords, leading to increased organic traffic.
Want Similar Results?
VeePN’s partnership with BoggerOutreach showcases the effectiveness of a targeted guest posting strategy in cybersecurity.
Through securing quality backlinks, crafting informative content, and strategic outreach, VeePN boosted organic traffic, enhanced keyword rankings, and solidified its industry authority.
Ready to take your cybersecurity brand to the next level? Book your free SEO consultation with BoggerOutreach today and discover how we can help you achieve similar success!