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Google continues to push the boundaries of generative AI within its Search Generative Experience (SGE).

Recently, it has introduced new capabilities aimed at enhancing user productivity and creativity.

This development is part of Google’s ongoing commitment to simplify the search experience. Here, you can expect valuable insights using AI.

Table Of Content

AI-Driven Image Generation

One of the standout features of the updated SGE is its ability to generate unique images based on text prompts.

For instance, if you search for “draw a picture of a capybara wearing a chef’s hat and cooking breakfast,” SGE will produce AI-generated images in the search results. 

This innovation aims to help users visualize their ideas more effectively during the search process.

Clicking on one of these images reveals insights into how AI transformed the initial query into a visual representation.

Furthermore, users have the flexibility to customize these images by modifying the accompanying text description.

Google has also taken measures to ensure the responsible use of this technology.

Safeguards have been implemented to block harmful or misleading content. All AI-generated images will also feature metadata and watermarks to indicate their origin.

Currently, this image creation tool is accessible to a select group of users in the United States who are aged 18 and above.

AI-Powered Writing Inspiration

In addition to image generation, SGE now generates written content, making it a great resource for writers. When you search for topics like “garage conversion projects,” you may receive draft emails to contractors requesting quotes as a result.

Even better, these drafts can be exported directly to Google Docs and Gmail, simplifying your writing process. As a result of this feature, Google envisions more extended research sessions offering AI-assisted writing suggestions.

This feature is available in English and is limited to a specific user group in the United States. Google intends to gather feedback from this initial launch before considering wider availability.

User Feedback And Privacy Measures

Google encourages users to provide feedback via Search Labs through the Google app or Chrome desktop. It’s crucial for fine-tuning the technology and addressing privacy and misuse concerns.

Google prioritizes user privacy and ethical AI practices. In order to prevent misuse and protect user data, generative AI is integrated into Search.

The SGE AI upgrade represents a significant step forward in making search more intuitive and creative. Despite a commitment to user privacy and responsible AI development, these features promise to change how users search.

Tuhin Das-image

Being in the content writing landscape for 4+ years, Tuhin likes to go deep into the minds of his readers through his writing. He loves sharing content related to SEO, digital marketing, content writing, copywriting, Education, and lifestyle. Besides his inherent inclination towards creating content, he is also a sports enthusiast and travel freak.